Client

The Co-operative Bank

Task

Social media strategy, brand development

Studio

Bob's Your Uncle, 2019-2020 ©

Team

Design direction – 
Jon Tricklebank

Since Co-op's 2019 rebrand, Bob's has been tasked with developing their assets into a living, breathing brand.

My main responsibility has been to develop a social media strategy and visual toolkit for their different markets, and to create day-to-day campaign posts that fit into this toolkit.

 

Month to month sees me creating eye-catching posts that fit into their no-nonsense and upbeat tone of voice, and align with their brand promise to do right by their customers.

© Melanie Bosma